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Editorial standards

Useful answers need visible sources and honest limits.

This policy explains how general kidney-care, dialysis and cancer-care information is prepared for the Neo website.

Last reviewed: 1 September 2026
Our approach

Accuracy before marketing.

Health information can influence important decisions, so every page should make its purpose, source and limits clear.

01 / Sources

Primary health guidance

Educational articles link to recognised public-health and medical sources — NIDDK and CDC for kidney care, and the National Cancer Institute, Cancer.Net (ASCO) and the NHS for cancer care. We do not copy source text or use unsupported claims.

02 / Scope

General education only

Website content cannot diagnose, prescribe or replace a nephrologist or an oncologist. Treatment, regimen, medicine, diet and fluid decisions remain individual. Nothing on this site should be used to start, stop, delay or change cancer treatment.

03 / Updates

Dates reflect real changes

Articles show publication or review dates. Dates should change only when content is meaningfully reviewed or updated.

Accountability

What readers can expect.

Named organisational authorship, descriptive page titles, visible medical disclaimers, internal links and external source links are used so people and search systems can understand where information comes from.

Operational claims about location, hours, approvals, machine counts, schemes or outcomes are published only after verification. Corrections can be requested through the contact page.

Clinical review by a named doctor will be stated only when that review has actually happened and can be documented.

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